cult logo

CULT is a games label defined by our obsession with building bespoke long-lasting communities and making our partners shine.

Our shared thesis is that players and creators are not mindless consumers, but the defining part of a game’s success - something we each have proven in defining roles on games like Fall Guys, Metro: Exodus, TERA, Cities: Skylines, Murder by Numbers and PC Building Simulator.

Our job is to raise the games we love, and the people who make them, to the heights they deserve.

WHY THE CULT?

01

At heart, we are community oriented and set your project up for long term success.

02

We respect your development and production expertise and won’t tell your team what to do or when to do it.

03

Our M.O. is adding value and driving growth without sacrificing the game or player experience.

04

We respect the power dynamics between developer and user, and diligently work to make sure it’s a mutually beneficial and healthy relationship.

05

We won’t sell something we can’t do; what you see is what you get.

06

Who we work with is important to us. We won’t say yes unless we truly believe we’re the right label for your game!

07

Your team receives our dedication and passion throughout the entire process; we’ll learn everything we can about your game and run alongside the whole way through.

08

We’d rather be creative and build a lasting solution, than throw money at a problem until it (temporarily) disappears.

09

We bat the ball as hard as you throw it, and are not afraid to get into the trenches. Legwork needs to be done? We’re on it!
helen

helen
burnill

Founder, CEO

“I need to stop using such violent metaphors.”

helen

BRAGS

Commercial & Marketing Head Mediatonic. MCV Businesswoman of the Year 18. Took Mediatonic from small studio to powerhouse. Jagex Board. The reason we’re all here.
rachel

BRAGS

Exited tower records. Multiple entertainment scaleups. The sensible one.
rachel

Rachel ROSSITER

Finance DIrector

“We need to start from the basement where we belong”

katya

BRAGS

EA, Gameforge, Simpsons Tapped Out, TERA, Metro Exodus & multiple Steam No1s.
john

JOHN RICKNE

Product Strategy Lead

“30% of the time I have no idea what you're saying, and I love it.”

emily

BRAGS

Built multi-award winning gamedev straight from uni. Former Redbull marketeer. Led successful crowdfunds. One to watch in the industry.
mael

BRAGS

Bandai Namco. Irregular Corp. Hardcore gamer and analytics uber nerd.
john

BRAGS

Cities: Skylines OG, Massive Entertainment and online furniture store owner. Sometimes spotted wearing a black unitard.
helen

helen burnill

Founder, CEO

“I need to stop using such violent metaphors.”

BRAGS

Commercial & Marketing Head Mediatonic. MCV Businesswoman of the Year 18. Took Mediatonic from small studio to powerhouse. Jagex Board. The reason we’re all here.
rachel

Rachel Rossiter

Co-founder, Finance & Corporate

“We need to start from the basement where we belong.”

BRAGS

Exited tower records.
Multiple entertainment scaleups.
The sensible one.

OLI PALMER

Producer

“There's always time for another last minute.”

BRAGS

505 Games, helping numerous teams ship successfully. Kojima liked my fanart one time.
emily

EMILY BAILEY

Ops & Dev Relations

“I'm seriously concerned my goose is a misogynist.”

BRAGS

Built multi-award winning gamedev straight from uni. Former Redbull marketeer. Led successful crowdfunds. One to watch in the industry.
mael

Maël Ramiandrisoa

Marketing Assistant

“Can I have a GIF instead.”

BRAGS

Bandai Namco. Irregular Corp. Hardcore gamer and analytics uber nerd.
john

John Rickne

Head of Communities

“30% of the time I have no idea what you're saying, and I love it.”

BRAGS

Cities: Skylines OG, Massive Entertainment and online furniture store owner. Sometimes spotted wearing a black unitard.